BooleanMaths Pulse is the ultimate marketing attribution tool, optimizing Meta and Google Ads with Conversion APIs for accurate tracking. Boost ROAS by 43% and gain real-time insights to supercharge ad performance. Try BooleanMaths Pulse today for smarter, data-driven marketing.
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Published:
2025-03-14
Created:
2025-04-27
Last Modified:
2025-04-27
Published:
2025-03-14
Created:
2025-04-27
Last Modified:
2025-04-27
BooleanMaths Pulse Product Information
What is BooleanMaths Pulse?
BooleanMaths Pulse is a marketing attribution and conversion tracking platform designed to optimize ad performance on Meta and Google Ads. It provides accurate insights into user journeys, leverages conversion APIs for first-party data, and helps brands improve ROAS by up to 43%. Ideal for D2C businesses, it simplifies campaign tracking and attribution modeling.
Who will use BooleanMaths Pulse?
BooleanMaths Pulse is tailored for D2C brands, e-commerce marketers, and agencies managing Meta or Google Ads campaigns. It’s ideal for teams seeking to reduce data loss, track influencer campaigns, and optimize ad spend with precise attribution. Shopify store owners and growth-focused marketers benefit most from its no-code integrations and real-time insights.
How to use BooleanMaths Pulse?
- Install the Shopify app or set up via Pixel in 2 minutes.
- Connect Meta and Google Ads accounts for seamless campaign tracking.
- Configure conversion APIs to pass first-party data to ad platforms.
- Generate short-links for influencer and social media campaign tracking.
- Analyze attribution models (e.g., first/last touch) to optimize ad spend.
In what environments or scenarios is BooleanMaths Pulse suitable?
BooleanMaths Pulse excels in e-commerce environments, especially for Shopify stores running Meta/Google Ads. It’s ideal for tracking multi-touch campaigns, influencer marketing, and optimizing ROAS. Scenarios include debugging revenue leaks, reducing CAC, and integrating CRM/email data with ad platforms for holistic performance insights.
BooleanMaths Pulse Features & Benefits
What are the core features of BooleanMaths Pulse?
- Advanced marketing attribution to track user journeys from ads to conversions.
- Conversion API integration for Meta and Google Ads to optimize ad performance.
- Shopify analytics with fingerprinting to track visitors across sessions.
- Custom short links (bfast.ai) for precise influencer and social media campaign tracking.
- Multi-touch attribution models (first touch, last touch, linear) for data-backed decisions.
What are the benefits of using BooleanMaths Pulse?
- Boosts ROAS by up to 50% with accurate first-party data for ad targeting.
- Reduces data loss by replacing obsolete third-party pixels with reliable tracking.
- Provides actionable insights to optimize ad spend and cut ineffective campaigns.
- Simplifies campaign management with no-code integrations for Shopify and ad platforms.
- Tracks influencer and social media performance via customizable short links.
What is the core purpose and selling point of BooleanMaths Pulse?
- Fixes broken ad targeting by delivering accurate marketing attribution and conversion tracking.
- Unifies scattered data flows to improve Meta and Google Ads performance.
- Offers plug-and-play setup with Shopify, Klaviyo, and other platforms for seamless integration.
- Empowers D2C brands to make data-driven decisions with real-time insights.
- Stands out with its ability to reduce CAC and increase ROAS through smarter algorithms.
What are typical use cases for BooleanMaths Pulse?
- D2C brands optimizing Meta/Google Ads with precise conversion tracking.
- Marketers troubleshooting revenue leaks from incomplete attribution data.
- Shopify stores needing lifetime customer journey mapping across sessions.
- Influencer campaigns requiring trackable short links for performance analysis.
- Agencies managing multiple clients’ ad spend with centralized attribution insights.
FAQs about BooleanMaths Pulse
What is BooleanMaths Pulse and how does it help with marketing attribution?
BooleanMaths Pulse is a smarter marketing attribution and conversion tracking platform designed to optimize ad performance. It helps businesses fix ad targeting on Meta and Google Ads using conversion APIs, providing true insights into user journeys. By tracking accurate first-party data, it boosts ROAS and ensures ads reach the right audience at the right time.
How does BooleanMaths Pulse integrate with Shopify?
BooleanMaths Pulse offers a seamless Shopify integration through its app or pixel setup, which takes just 2 minutes to install. Once connected, it maps complete user journeys from discovery to purchase, tracks visitors across sessions, and feeds high-value data directly to your ad campaigns for better optimization.
Can BooleanMaths Pulse improve my Google Ads and Meta Ads performance?
Yes, BooleanMaths Pulse can significantly improve your Google and Meta Ads performance. Its conversion APIs pass accurate first-party data to these platforms, helping optimize ad spend. On average, users see a 43% boost in ROAS and up to 3X improvement in campaign efficiency.
What attribution models does BooleanMaths Pulse support?
BooleanMaths Pulse supports multiple attribution models, including first touch, last touch, and linear attribution. These models help you analyze which marketing touchpoints influence customer decisions, allowing you to make data-backed optimizations for your ad spend.
How long does it take to set up BooleanMaths Pulse?
Setting up BooleanMaths Pulse is quick and easy. The Shopify app or pixel installation takes just 2 minutes, and connecting your ad accounts (Meta and Google Ads) is straightforward. The entire process can be completed in under 30 minutes, even for beginners.
Does BooleanMaths Pulse offer influencer campaign tracking?
Yes, BooleanMaths Pulse includes bfast.ai, a feature for creating short links to track influencer and social media campaigns. You can customize short codes, add UTM parameters, and even use branded domains for precise campaign measurement.
Is BooleanMaths Pulse suitable for agencies managing multiple clients?
Absolutely. BooleanMaths Pulse allows agencies to manage multiple client accounts from a single dashboard. Its robust attribution tools and conversion APIs make it ideal for agencies looking to optimize ad performance across different client campaigns.
What makes BooleanMaths Pulse different from Google Analytics?
Unlike Google Analytics, BooleanMaths Pulse focuses specifically on marketing attribution and conversion tracking with first-party data. It provides more accurate insights into user journeys, reduces data loss from third-party pixels, and directly optimizes ad performance on Meta and Google platforms.
Does BooleanMaths Pulse offer a free trial?
Yes, BooleanMaths Pulse offers a free trial so you can experience its marketing attribution and ad optimization features firsthand. You can start your trial directly through their website to see how it improves your ROAS and campaign performance.
How does BooleanMaths Pulse handle refunds and cancellations in tracking?
BooleanMaths Pulse captures complete transaction data, including refunds and cancellations, which many traditional tracking methods miss. This ensures your ad platforms receive accurate performance data, preventing wasted spend on campaigns that appear successful but actually result in refunds.
BooleanMaths Pulse Company Information
Company Name:
Boolean Maths
Website:
Analytics of BooleanMaths Pulse
Traffic Statistics
3.9K
Monthly Visits
4.9
Pages Per Visit
35.40%
Bounce Rate
358
Avg Time On Site
Monthly Visits
User Country Distribution
Top 5 Regions
IN
100.00%
Traffic Sources
Social
2.47%
Paid Referrals
2.07%
0.06%
Referrals
6.41%
Search
6.34%
Direct
82.66%
Top Keywords
| Keyword | Search Volume | Cost Per Click | Estimated Value |
|---|---|---|---|
| booleanmaths | 110 | $-- | $145 |
| boolean maths shopify | 20 | $-- | $44 |
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